Volunteers shouldn't have to become a marketing agency.
Parent boards turn over every year and the fundraising knowledge leaves with them. In Play runs the campaign — offer, store, creative, outreach, follow-up — while your volunteers coach, teach, and go home on time.
The product isn't the problem. The marketing is.
Your fundraising department, without hiring one.
A branded store with team-level pages, so buying a hoodie and supporting the program are the same action.
Campaign page, email sequence, social calendar, and captain assets produced by us. Your board approves; it doesn't write.
Peer-to-peer pages with their own thermometers and a leaderboard that does the nagging for you.
When pace slips mid-campaign, we ship the re-engagement send instead of hoping someone notices.
Built around how schools actually raise money.
We recommend the offer, build it, and run it — you approve the direction.
- Branded spirit-wear stores
- Team and classroom peer-to-peer pages
- Annual fund and direct appeals
- Local business sponsorships
- Tournament, travel, and facility campaigns
- Event ticketing and program ad sales
One conversation away.
Tell us about your organization and your goal. If we're a fit, your In Play team builds the campaign and runs it with you.