School fundraising, run for you — not dumped on parent volunteers.
PTO and PTA fundraising ideas are easy to find. Running one is the hard part: the emails, the store, the reminders, the follow-up. In Play builds the campaign, markets it to your school community, and manages it start to finish — your board approves, we do the work.
The product isn't the problem. The marketing is.
Your fundraising department, without hiring one.
We pick and build the offer — spirit wear, a direct give-back drive, an event, or a fun run — with a branded page, checkout, and grade- or classroom-level pages.
Emails, texts, social posts, flyers, and backpack-ready print, written and designed by us on your school's brand and scheduled across the campaign.
Peer-to-peer pages with their own goals and a live leaderboard, so participation grows without a single reminder email from a parent.
When pace slips we ship the follow-up, and every dollar is attributed by channel so next year's board starts with a playbook instead of a blank page.
Built around how ptos & ptas actually raise money.
We recommend the offer, build it, and run it — you approve the direction.
- Direct-give annual fund drives (no catalogs)
- Branded spirit-wear stores
- Fun runs, walkathons, and read-a-thons
- Classroom and grade-level peer-to-peer pages
- Local business sponsorships and program ads
- Event ticketing, carnivals, and auctions
One conversation away.
Tell us about your organization and your goal. If we're a fit, your In Play team builds the campaign and runs it with you.