Mission Control · Platform

Every job a fundraising department does — covered.

These aren't features you have to learn. Each module is a job your In Play team performs for you: strategy, campaign website, email, texting, social, print, and reporting. You bring the mission; we run everything else.

Campaign Strategy

We start with your goal, audience, and calendar — not a template. Every campaign gets a plan built to hit the number.

Goal & timeline
Audience segmentation plan
Launch strategy
Weekly campaign milestones

Custom Campaign Website

A branded fundraising site with your story, your offer, and a mobile-first checkout that supporters actually complete.

Organization branding
Fundraising story
Product & offer pages
Goal tracking
Mobile checkout

Email Marketing

A complete lifecycle of campaign emails — launched, iterated, and reported on by our team.

Launch email
Progress updates
Story-driven messages
Deadline reminders
Final countdown
Thank-you series

Text & Mobile Messaging

Short, timely, on-brand messages that keep the campaign top of mind — without spamming families.

Launch announcements
Team & family reminders
Progress alerts
Last-chance messages
Shareable campaign links

Social Media

The social layer of your campaign — designed and scheduled — so momentum shows up on the feed, not just in email.

Facebook & Instagram posts
Stories
Reels concepts
Campaign graphics
Sponsor recognition
Shareable family content

Print & In-Person

The physical touchpoints your community still sees at practice, at school, and around town.

QR-code flyers
Posters
Event signage
Parent handouts
Coach & volunteer materials

Campaign Management

A dedicated In Play campaign manager coordinates approvals, scheduling, and optimization from launch to close.

Communication schedule
Approval workflow
Performance monitoring
Campaign optimization
Dedicated campaign support

Reporting

Real-time visibility into what's working — and clear post-campaign reporting your board or leadership can read at a glance.

Total raised
Sales
Website traffic
Email engagement
Supporter participation
Campaign conversion
Progress toward goal

Advancement & institutional giving

Everything a development office runs — in one place.

Museums, zoos, hospitals and foundations, Boys & Girls Clubs, universities, and large nonprofits don't run one campaign a year. They run memberships, a capital campaign, grants, major gifts, sponsors, and a gala at the same time. Mission Control coordinates all of it — and our team operates it with you.

Memberships

Tiered membership programs with join pages, automated renewals, and lapsed-member win-back — the backbone of museum, zoo, and club revenue.